Create and manage a complete social media marketing campaign for a growing online business. The work will include audience research, content planning, campaign setup, daily monitoring, and performance optimization. The objective is to increase qualified reach, engagement, website visits, and customer inquiries while maintaining a consistent brand voice. The successful freelancer will be expected to work independently, share progress at agreed checkpoints, and raise questions early when a requirement needs clarification. All submitted work should be original, well organized, and ready for practical use after reasonable review.
Develop a 30-day content and campaign calendar.
Create audience segments and recommend suitable targeting.
Set up and monitor campaigns in Meta Business Suite.
Provide weekly reports covering reach, engagement, leads, and spending.
Make practical recommendations based on campaign data.
Maintain professional communication and meet agreed milestones.